Exploring Synonymizers and Rewriters: Key Points and Implications

by jsendak | Oct 22, 2023 | CyberSEO

The Use of Synonymizers and Rewriters: Key Points and Implications

In this article, we explore the functionalities of synonymizers and rewriters integrated into the CyberSEO Pro and RSS Retriever plugins. These tools serve several purposes, including making content unique, improving search engine rankings, and replacing specific words or phrases with targeted keywords for better website ranking. Let’s delve into the key points and implications of these features.

The Purpose of Synonymization

The primary purpose of text synonymization is to modify content and make it unique, thereby enhancing its search engine rankings. It also allows website owners to replace specific words or phrases with targeted keywords that they want their website to rank for. Synonymization plays a crucial role in search engine optimization strategies.

Synonymization Process

To set up synonymization, you must create a synonym table in the Synonymizer/Rewriter settings page of your plugin. This table is a text file with each line containing a set of synonyms for a particular word or phrase separated by the | symbol. The synonym substitution process replaces the entire word or phrase in the original text, disregarding the case of the replaced word. However, there’s a chance that a word may end up being replaced by itself. Maintaining the original case of the word being replaced is taken care of by the plugin.

A small synonym table consisting of 50-80 rows, with 3-4 synonyms each, can effectively fool GPT detectors used by search engines like Google and Bing into thinking that an article initially generated by OpenAI GPT-3.5 was completely written by a human. This helps protect AI-generated text from detection.

Text Replacement with Rewriter

If you want to replace specific words with another predetermined word with 100% certainty, the built-in rewriter feature in CyberSEO Pro and RSS Retriever plugins comes in handy. Rewriter rules are set up in the same panel as the synonymizer rules. Rewriter rules work on the entire HTML document, including HTML tags and links, and give you more flexibility in replacing parts of the text rather than entire words.

Text Deletion

You can also use the rewriter rules to delete specific text in your document without providing any replacement options. By omitting the replacement part in the rewriter rules, you can simply delete certain words or phrases from your entire article or document.

Implications and Future Developments

The use of synonymizers and rewriters has long-term implications for content creators and website owners. It allows for unique content generation, improved search engine rankings, and targeted keyword placement. However, there is a trade-off with the quality of synonymized text and the disruption of AI patterns commonly found in texts generated by AI models like OpenAI GPT. The future development of these tools may involve striking a better balance between uniqueness and quality, ensuring seamless integration with AI-generated content.

Recommendations and Actionable Advice

When using synonym tables, it is advisable to include established phrases instead of single words to achieve accurate replacements. Synonyms should be composed with consideration for the article that may precede them and account for language-specific factors like gender and cases. Continually identify recurring phrases and combinations of words in your specific topic area to select as synonyms for your table.

AI technologies like ChatGPT can assist in compiling synonym tables, saving time and effort. Explore these tools to simplify the process of generating synonym tables.

Overall, the integration of synonymizers and rewriters in plugins like CyberSEO Pro and RSS Retriever offers valuable functionalities for content creators and website owners. With careful implementation and consideration of language-specific factors, these tools can be effectively used to enhance content uniqueness, improve search engine rankings, and optimize keyword placement.

In this article, we’ll explore the use of synonymizers and rewriters integrated into the CyberSEO Pro and RSS Retriever plugins. This tool is useful not only for randomly replacing words and phrases in your articles with synonyms, but also for replacing or removing specific portions of text. Let’s take a closer look at these features.

The Purpose

There’s little need to explain the purpose of text synonymization. Its primary function is clear from the name itself: it modifies content to make it unique and improve its search engine rankings. In addition, it’s an excellent way to replace specific words or phrases with targeted keywords for which you want your website to rank.

Synonymization

To set up your synonymizer, you’ll need to create your own synonym table in the Synonymizer/Rewriter settings page of your plugin. This table is simply a text file where each line contains a set of synonyms for a particular word or phrase, separated by the | symbol. For example:

ISS|International Space Station
spaceman|cosmonaut|astronaut

During the synonym substitution process, the entire word or phrase in the original text is replaced, not just part of it. It also ignores the case of the word being replaced. For example, both “iss” and “ISS” will be replaced by “International Space Station”. It’s worth noting, however, that a word may end up being replaced by itself. For example, there is a 50% chance that “ISS” will be replaced by “International Space Station”. If there are eight synonyms in a line, the probability of any of them being used (including the word itself) is 1/8, or 12.5%.

In addition to synonym substitution, the plugin also takes care of maintaining the original case of the word being replaced. For example, “spaceman” can be replaced with “cosmonaut,” “Astronaut” with “Cosmonaut,” and “COSMONAUT” with “SPACEMAN.”

If the word in your synonym database is written in uppercase letters, the plugin will insert it into the text exactly as is, disregarding the case of the word being replaced. For instance, “international space station” will be replaced with “ISS” rather than “iss,” because the synonym in your table is in uppercase letters.

To keep the original case of the word being replaced, its synonym in your table should be typed in lowercase letters only.

Take note that if a | symbol appears in the synonym phrase itself, it needs to be escaped like this: |. This feature is available in CyberSEO Pro starting from version 10.114 and in RSS Retriever from version 1.002. So, make sure your plugin is updated to the latest version.

This simple technology is a highly effective tool for protecting AI-generated text from GPT detectors used by search engines like Google and Bing. Just activate the built-in synonymizer after generating text with GPT. On one hand, synonymized text might suffer a bit in quality.

On the other hand, it becomes less precise in terms of AI patterns, disrupting those commonly found in texts generated by the same OpenAI GPT models. Moreover, it might contain some stylistic errors that are often seen in human writing but contradict the strict logic of neural networks.

In reality, a relatively small synonym table with 50-80 rows, each containing 3-4 synonyms, can effectively fool GPT detectors into thinking that an article initially generated by OpenAI GPT-3.5 was entirely written by a human.

Text Replacement

As mentioned earlier, the synonymizer randomly swaps words and phrases from your table with the synonyms you’ve specified. The replacement might not even occur, as there’s a chance that the word will replace itself. But what if we don’t want to synonymize a specific word and instead want to replace it with another, predetermined word with 100% certainty? That’s where the built-in rewriter in the CyberSEO Pro and RSS Retriever plugins comes in handy.

Rewriter rules are set up in the same panel as the synonymizer rules but with one key difference—each line for the rewriter should start with either the > or | symbol (yes, it’s the same symbol used for separating synonyms within each row).

Case-insensitive rewriting method

Let’s consider the first rewriting method, the rule for which looks like this:

>spaceman|cosmonaut|astronaut

In this case, every occurrence of the word “spaceman” in the article being processed will always be replaced with either “cosmonaut” or “astronaut”. All rules regarding the case sensitivity and integrity of replaced words (only complete words are replaced, not their parts) remain the same as those described earlier for the synonymizer.

Case-sensitive rewriting method

The second rewriting method can be useful for replacing parts of text rather than entire words. This method works not only on the article text but also on the entire HTML document, including HTML tags, links, etc. For example, it allows you to replace all “<div>” with “<span>” or to alter a fragment of links, such as the domain name or referral code. A rule for this would look like:

|class="primary"|class="secondary"

In this case, all instances of the class attribute named “primary” will be replaced with “secondary” throughout the HTML text of your article.

Take note that this method is case-sensitive. For instance, the rule mentioned above won’t replace CLASS=”primary” with the new value, as the case of this text fragment doesn’t match what’s specified in your rule.

Text Deletion

To delete specific text in your document, you’ll use the same rewriter rules as described earlier, but with one key difference: you don’t provide any replacement options. For example, the following rule will simply delete all instances of the word “spaceman,” regardless of their case, from your entire article:

>spaceman|

The rule below will only delete occurrences of “spaceman” written in lowercase, leaving words in uppercase or mixed-case intact:

|spaceman|

Recommendations

It’s not advisable to use single words in the synonym table because the resulting text may not turn out as you’d expect. For instance, consider the following rule:

>the|this|that

This rule will work well in a context like “The door is closed,” but not in “The United Kingdom,” where the outcome would likely be undesirable.

Yes, some words like “spaceman” and “cosmonaut,” as mentioned above, may indeed be perfectly interchangeable. However, the word “astronaut” doesn’t quite fit because it’s used with a different indefinite article. Thus, a properly structured synonym table should look like this:

a spaceman|a cosmonaut|an astronaut
the spaceman|the cosmonaut|the astronaut

For this reason, synonyms should consist of established phrases, usually three words or longer. When composing them, remember that they should be interchangeable considering the article that may precede them (in English, German, etc.). If your synonym table is intended for another language (like one from the Slavic group), you need to account for gender and cases.

When working with texts on specific topics, you’ll continually come across certain recurring phrases and combinations of words. These are the expressions you should select as synonyms for your table. For example:

optimal functionality|peak performance|superior operation|maximum efficiency|best execution
improve your productivity|boost your output|enhance your performance
made for comfort|crafted for convenience|designed for ease|structured for relaxation

Fortunately, AI technologies like ChatGPT can assist you in compiling synonym tables today. Don’t overlook these tools; they can genuinely save you a lot of time!