Waddington Custot, a gallery in London, is currently hosting an exhibition featuring four sea battles that take place on aged wooden galleons. However, the combatants in these battles are not real; they are plastic figurines representing different themes such as Cowboys and Indians, Disney princesses, Soldiers versus Disney characters, and Knights versus People in B movies. The exhibition, arranged by a playful hand, represents a mix of commercially produced figurines.

This unusual exhibition is a reflection of the current trends in the art industry. The use of plastic figurines in art is gaining popularity, as artists experiment with different materials and concepts. The blending of popular culture with traditional art forms is also becoming more common, as artists seek to engage with contemporary society and challenge the boundaries of conventional art.

One potential future trend related to the use of plastic figurines in art is the increasing exploration of different themes and narratives. Artists may continue to create installations and exhibitions that feature these figurines as a way of commenting on society, consumerism, and popular culture. By using familiar and recognizable characters, artists can communicate complex ideas and messages in a way that is accessible to a wide audience.

Another potential trend is the incorporation of technology into these installations. As advancements in technology continue to reshape our world, artists may embrace digital mediums and incorporate them into their work. For example, augmented reality could be used to enhance the viewing experience, allowing visitors to interact with the figurines or explore additional layers of storytelling.

In terms of recommendations for the industry, galleries and museums should consider embracing and supporting artists who work with unconventional materials and themes. By giving these artists a platform to showcase their work, institutions can contribute to the growth and evolution of the art world. Additionally, incorporating technology into exhibitions can help attract a younger and tech-savvy audience, creating a more inclusive and engaging experience for visitors.

It is important for the industry as a whole to encourage and nurture innovation in art. By providing resources, funding, and mentorship to emerging artists, institutions can help cultivate the next generation of creative minds. Collaboration between artists, galleries, and collectors can also play a vital role in pushing the boundaries of what is considered art and expanding the possibilities of what can be achieved.

In conclusion, the use of plastic figurines in art is a growing trend that allows artists to explore different themes and narratives while engaging with popular culture. The incorporation of technology into these installations holds great potential for enhancing the viewing experience and attracting a wider audience. To support and nurture this trend, the art industry should embrace unconventional materials and themes, incorporate technology into exhibitions, and provide resources and support to emerging artists. By doing so, the industry can continue to evolve and push the boundaries of artistic expression.

1. “Waddington Custot | Exhibitions | Current”, Waddington Custot, Accessed on 19th October 2021.
[Link to the article](https://www.waddingtoncustot.com/exhibitions/current)
2. Rubenstein, Charlotte, “Figurines: Plastic Fantastic”, Frieze, 2019.
[Link to the article](https://www.frieze.com/article/figurines-plastic-fantastic)